Job Title: Marketing & Engagement Manager
Reports to: Marketing Manager
Salary: £38,000 – £40,000 per annum (dependent on experience)
Hours: 37.5 per week
Willowbrook exists to bring comfort, reassurance and peace of mind to people living with incurable conditions and those who love them.
About the role
As our Head of Marketing & Engagement, you’ll lead the strategy that brings our brand, communications and digital presence together to grow income, build lasting relationships with supporters and raise awareness of our services across our community.
You’ll lead our marketing, communications and digital engagement strategy, and our in-house marketing team. You’ll shape campaigns that raise vital funds, drive retail performance and keep our supporters connected to the difference they make. You’ll also be the guardian of our brand and the voice of the hospice in the media, protecting and strengthening our reputation. Alongside this, you’ll lead our digital channels and make the most of our supporter data through our CRM to improve engagement and retention.
About you
You’ll be an experienced marketing and communications professional who:
- Has a track record of delivering integrated campaigns that achieve measurable results
- Uses data and insight to make decisions and demonstrate return on investment
- Is confident leading a team, managing budgets and handling media and reputation issues
- Can understand the sensitivity of working in a hospice setting and communicates with warmth, empathy and integrity
- Knows the regulatory landscape, including GDPR and fundraising regulations
Experience in the charity or healthcare sector is welcome, but what matters most is your skill and your commitment to our cause.
For the full job Description please use the link below:
https://go.talentats.ai/r/mgko9p